Adapting market research to the rapid evolution of needs for new products and services
Author(s)
Hippel, Eric von.; Sloan School of Management.![Thumbnail](/bitstream/handle/1721.1/2387/SWP-3374-25797038.pdf.jpg?sequence=3&isAllowed=y)
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Metadata
Show full item recordDescription
Includes bibliographical references (p. 21-23).
Date issued
1992Publisher
Sloan School of Management, Massachusetts Institute of Technology
Other identifiers
WP#3374-92-BPS
Series/Report no.
Working paper (Sloan School of Management) ; 3374-92.